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Casino Cyber Monday Telegram promotion

Cyber Monday Telegram campaign

Wettigo, a VIP Sports and Casino brand, aimed to launch a targeted campaign for Cyber Monday. The strategy focused on creating a standalone promotion exclusively on Telegram to drive traffic.

Our Process
To kick off the design process, as with all campaigns, we arranged a Zoom meeting to understand the full requirements of the brief. We gathered information and identified key performance indicators (KPIs), artwork specifications, and target platform details.

We initiated the creative process by discussing some visual ideas and themes, which we shared with the client for feedback. Following on from our initial ideas, we used Midjourney to explore our ideas further. Subsequently, we progressed to crafting preliminary Photoshop drafts.

Results
This creative campaign achieved instant success with a huge increase in new registrations.

Client website:
Wettigo

Technology used

Photoshop logo
Midjourney AI logo

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