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Bahigo Casino Summer Campaign

Bahigo casino-focused summer campaign

Bahigo required a summer-themed acquisition campaign that would refresh their current creative and engage with players over the summer months.

Our Process
To kick off the design process, as with all campaigns, we arranged a Zoom meeting to understand the full requirements of the brief. We gathered information and identified key performance indicators (KPIs), artwork specifications, and target platform details.

After the initial briefing, we commenced project planning and collaborated with the client to establish delivery milestones. We initiated the creative process by developing paper-based ideas, which we shared with the client for feedback. Following on from our initial ideas, we used Midjourney to explore our ideas further. Subsequently, we progressed to crafting preliminary Photoshop drafts.

Results
This AI-driven creative campaign exceeded expectations, with the new banners outperforming the click-through rates of the previous campaign. We achieved a higher click-through rate in just one week compared to the entire previous month.

Client website:
Bahigo

Technology used

Photoshop logo
Midjourney AI logo
HTML5 logo

Interested in unlocking the benefits of conversion-oriented design for your brand?

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Casinostugan
Casumo
Cherry Casino
Coral
GalaBingo
Grosvenor Casino
InterCasino
KTO
Ladbrokes
LEON bet
LeoVegas
Tivoli
Twin
youwin